Jun 29

Apple's first Chinese store was shaped as a plan some time ago, but now everything is official - the location is Qianmen Street, a half-mile avenue at the south end of Tiananmen Square, currently just out of an impressive renovation, worth $40 million. Utilities have been improved, the street is now paved with green and white marble, a tram line has been reintroduced, buildings are now restored to their 1920-1930 appearance, and the existing Opera House has been rebuilt. Wow!
The Apple Store will be located on this street, now the second pedestrian-only shopping street in Beijing, expected to soon feature 300 shops, with over 800,000 square feet, including international retailers like Starbucks, Adidas, and our beloved Apple, of course.
According to various architecture sources, the Apple Store in Beijing will blend in with the other buildings in the area, instead of going along with the standard storefront designs used so far by the Cupertino-based company.










