Apr

14

Apple.com Number One

posted in news, by Codrut Nistor


These days, everyone seems to say something about the future iPhone. The effect of these rumors are that people end up on the official Apple site most of the time - some to check the latest news from the Cupertino company, and others to finally meet the iPhone (we must admit there are still people who don't know much about the iPhone, no matter how notorious it may be already), so seeing Apple.com as one top hardware website is no surprise. The interesting part comes when I tell you that Apple.com was the most popular site of all hardware manufacturers' sites in the world, even though the Cupertino company is not the largest hardware manufacturer!

The Apple Online Store

According to Nielsen Online, Apple's official website had no less than 57 million unique visitors during February, and the average visitor spent over one hour on the site, placing it in the first place of that top, too.

In the website traffic top, Apple ranked ahead of HP, Dell, Sun, Gateway and IBM, while visitors spent over 50 minutes on the Zune official site, ranked 9th in the previous top, followed by IBM, Dell, and Netgear, all with less than 30 minutes spent on an average by a visitor.

No matter how much I enjoy visiting Apple.com, I consider the statistics above pretty impressing, especially since Apple's market share is not that large yet, but I think it's only a matter of time and adjusting prices to various markets. After all, being so popular, Apple only needs to come up with more popular pricing in the emerging markets to ensure absolute success. What do you think?

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